Baloney Maker Full of…Baloney

Published May 26, 2011 by PETA Staff. Last Updated October 14, 2013.

< 1 min read

“Lunchables” peddler Oscar Mayer tries to mislead consumers into thinking that its meat products are healthier than they are, alleges a lawsuit filed against the company this week. Oscar Mayer prominently displays the words “98% fat free” on the label next to the calories per serving, such as “98% fat free, 50 Calories per Serving.” The suit alleges that this implies that each serving contains only two fat calories when it actually contains 10 times that amount.

Deceptive meat marketing is nothing new. For example, some consumers are now convinced that greasy turkey burgers are “health foods,” even though some varieties are actually higher in fat than their unhealthy counterpart, extra-lean ground beef, according to the American Dietetic Association.

Slick advertising aside, the fact remains that meat consumption is directly linked to heart disease, strokes, and obesity, not to mention cruelty to animals. By choosing delicious vegan options, you can enjoy your food and your health.

Written by Michelle Sherrow