• Are You the Sexiest Vegetarian Alive?

    Written by PETA

    Other than me, of course. The reason I ask is that PETA is holding a competition to find the hottest vegetarian "boys and girls next door," and this year, we’re sending the winners to Hawaii. We already have some pretty damn good-looking entrants, but there's still time (just 4 more days) to submit yourself or one of your vegetarian friends for consideration. On January 30, we'll narrow the pool down to 10 male and 10 female finalists, and open up the site for voting in February. PETA's International Sexiness Manager Christopher Holbein—whose finely honed hotness detector is legendary in animal rights circles—will be coordinating the judging committee, which means that you can be assured of a fair and accurate assessment. As a PETA employee, I'm excluded from consideration—so dudes, don't be shy about entering yourself or your friends, as there's actually a chance you might win.

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    Click here to learn more and enter.


  • One Small Step for a Pig...

    Written by PETA

    Today has been kind of massive as far as animals are concerned. In addition to winning the POM Campaign, we just got news that Smithfield Foods (the largest pork processor in the world) will begin phasing out the use of gestation crates in all of its farms. Gestation crates are among the most hideous torture devices employed by the meat industry, and while we'd love to see them banned, like, yesterday, this commitment on Smithfield's part is still a great step forward on an issue that we've put years of hard work into—pushing McDonald's, Safeway, Albertson's, WalMart, and others to oppose gestation crates, and speaking at Smithfield's annual meeting to raise awareness among shareholders. The Wall Street Journal covered the story today, and MSNBC ran a great piece as well, with an accompanying photograph that says more than I ever could about exactly why so many animal advocates have dedicated their lives to getting this practice outlawed:

     

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  • Victory! POM Ends All Animal Tests

    Written by PETA

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    PETA is calling off our campaign against POM Wonderful after the company announced that it will permanently end all animal tests. There follows a brief synopsis of our campaign against the juice company in dramatic form. For a longer, less dramatic synopsis of the campaign, click here.

    POM Wonderful: Let's damage the arteries of male rabbits and induce them with erectile dysfunction in order to make health claims about our juice.

    PETA: Um… WTF?

    PAMELA ANDERSON: Considering the cruel experiments on animals that POM is funding, I'm calling on everyone to get Naked instead.

    PETA: Meaning, like, Naked Juice, which doesn't test on animals. Frutzzo and Old Orchard are great alternatives too.

    REUTERS: Whole Foods Market Inc., the largest natural and organic grocery chain, told Reuters it had decided to stop selling POM Wonderful pomegranate juice and associated tea blends by April 1 if POM continued to fund studies that might include animal testing.

    POM: POM Wonderful pomegranate juice has ceased all animal testing.

    PETA: Can we have that in writing?

    POM: Neither POM Wonderful nor its related entities provide funding for ongoing animal testing on POM Juice (or POM Tea). Moreover, there are no plans to do so in the future.

    PETA: Hooray! Thanks.

    To tell the truth, the campaign was a little more hard-fought than that, but that's the general idea. This is a major victory, and a huge thank you is also due to everyone who participated in demonstrations, handed out information, contacted POM about this issue, and boycotted POM products. When we win a major campaign at PETA, that often means free vegan pizza for everyone, so fingers crossed that upper management doesn't forget about that small, but important detail in all the excitement.



  • Breaking Investigation: Animal Abuse at PetSmart

    Written by PETA

    Our undercover investigator just got back from almost six months inside two separate PetSmart stores, and what she brought back is pretty disturbing. Every time I've been inside a PetSmart, I always feel bad for the birds they keep in cages there, not to mention the rats, lizards, and other animals in cages. But it turns out that being stuck in a cage and harassed by customers is only the beginning of the nightmare for these animals: What goes on in PetSmart's back rooms is just one horror after another. As of this week, PETA has launched a full campaign against PetSmart until it stops selling all animals. Have a look at the video, and if you want to help out, you can e-mail PetSmart your thoughts by clicking here.





REPORT CRUELTY

If you have a general question for PETA and would like a response, please e-mail Info@peta.org. If you need to report cruelty to an animal, please click here. If you are reporting an animal in imminent danger and know where to find the animal and if the abuse is taking place right now, please call your local police department. If the police are unresponsive, please call PETA immediately at 757-622-7382 and press 2. 

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Chicken Photo: © Rommel Manuel