• Jamie Lynn Spears' Pregnancy Prompts PETA to Air 'Sex Talk' Ad

    Written by PETA

    With all the constant chatter about 16-year-old Jamie Lynn Spears' pregnancy announcement, this seemed like an ideal time to air our “Sex Talk” ad, which draws a connection between irresponsible animal guardians who refuse to spay and neuter their pets, and parents who are a bit too blasé about having that awkward chat with their kids about birds, bees, and other such reputedly promiscuous creatures.

    The ad will be running in Ms. Spears’ home state of Louisiana this week to remind residents of the Bayou State that animal overpopulation in this country has extended well beyond crisis proportions, and that anyone who cares about their dog or cat should have them spayed or neutered immediately. Fortunately, the ad itself is a lot funnier and less preachy than what I just wrote, so you should check it out if you haven’t seen it yet. You can also read Fox News’ take on the story here. The “Sex Talk” ad, and its companion piece “Buy One, Get One Free” are below—stay tuned for the third installme which is coming out in a couple of weeks (that’s what’s called a teaser!). Check ‘em out:


  • Activists Disrupt Hong Kong Fashion Week

    Written by PETA

    Two members of PETA Asia Pacific hijacked a fur seminar at Hong Kong Fashion Week today to ensure that attendees got the animals’ side of the story as well. Here’s what PETA Asia Pacific’s Rebecca Chui had to say about it:

    “We want the Fashion Week attendees to know that fur means cruelty to animals. They suffer terrible pain from the time they are caught. Some of them are skinned alive. Some are killed by poisoning, gassing or anal or vaginal electrocution. We are in the 21st century and there is fur substitute now. There's no excuse to kill any more animals.”

    Asked for comment on this statement, the Hong Kong Fur Federation called it “extremely regrettable”—by which I can only assume they meant “bad for business.” Which, well, fair enough. I can’t imagine that they would have chosen these images themselves to represent their nasty little promotional event in the international media:

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  • PETA India Turns 8

    Written by PETA

    To celebrate the occasion, PETA India held a giant birthday bash in Mumbai, hosted by Ingrid Newkirk and some of India’s biggest stars. Happy Birthday, guys! Here are some of the pics that have been circulating the web (just in case you’re not keeping tabs on the Indian celebrity blogosphere already).

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  • Sex Talk

    Written by PETA

    If you haven’t seen it yet, it is imperative that you watch this new video for our ABC Campaign, which is both an initiative to educate people about the importance of spaying and neutering their animals, and stop breeders from pumping out thousands of pups every year who take homes from those destined to die in shelters. What I like about Sex Talk, and the other spot we’ve put together for this campaign, is that it’s a lot more than just a funny ad. There’s something about it that makes you really uncomfortable—which, I guess, is exactly what a proper chat about the birds and the bees is supposed to. Check it out if you haven’t seen it yet, and you can watch the other video (Buy One, Get One Free) here.


  • Bhutto: "All Muslims should take to Vegetarianism"

    Written by PETA

    When tragedy strikes at such a large scale as with the assassination of Former Prime Minister Benazir Bhutto and death of 20 others, it’s impossible to ignore its impact. A colleague sent me the following quote by Ms. Bhutto that I did think readers of this blog would find interesting and worth passing along. “A Vegetarian diet keeps me fit in spite of the strains of office. All Muslims should take to Vegetarianism, or otherwise the livestock would not be found."Over six years ago I wrote an op-ed for my college school paper titled “For peace’s sake, stop eating meat”. I might not agree with everything I wrote six years ago, but I still believe that there’s a strong relationship between the respect we give both our human and animal companions on this planet. Is it so hard to just be kind?If Ms. Bhutto’s words do inspire you to explore vegetarianism here’s a free Vegetarian Starter Kit to help you along the way.- Joel
  • Quickies

    Written by PETA

    Trollsen Twin UpdatePage Six reported earlier this week that Hairy-Kate and Trashley are “groveling at the non-leather shoes of PETA” in response to our Trollsen Twin campaign. According to one source, "The Olsens want to make peace with PETA." Well Trollsens, I think we’ve made our demands clear. Stop supporting the cruel and frivolous torture of animals. Cut it out!Hey Charities, Stop Testing on Animals. OK?OK! magazine had an article in their January issue about how Sir Paul McCartney has been unable to honor the memory of his first wife Linda by giving money to some cancer charities because they support vivisection (that’s a big word for animal experimentation), which Linda was passionately against.
    ‘It became very difficult when Linda died because I said I would support cancer charities,’ said Sir Paul. ‘But then animal rights group wrote to me pointing out that many were heavily into vivisection.’
    Check out HumaneSeal.org to see if charities you’re interested in supporting fund animal experimentation.Jack Hanna—Expert on Tiger AttacksBy now everyone has heard about the tragic tiger attack at the San Francisco Zoo on Christmas. What you might not know is how you can help make sure a similar tragedy never happens again by urging the zoo to permanently close their tiger exhibit.One bit of irony that a reader of this blog pointed out to me is how the media has been trotting out everyone’s favorite wildlife pimp Jack Hanna as an expert on exotic animals. But maybe that does make sense, after all Jack was involved in a similar incident in 1973 when a lion at his menagerie tore off the arm of a kid. Almost 35 years later and he still hasn’t stopped abusing animals...Are you sexy?Prove it. - Joel
  • PETA's Highlights of 2007 Video

    Written by PETA

    What was PETA up to in 2007? Watch this video to find out.
    The video really captures how kick ass we all are. And by “we” I mean all of us who fight for animals. We pretty much rule.
  • Sex Dolls Agree: KFC Blows

    Written by PETA

    File this one under “hilarious.”

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    PETA Asia-Pacific, which may or may not be comprised of drunken frat guys, had a clever demonstration planned in which inflatable sex dolls would assert the fact that “KFC Blows”. Unfortunately the dolls were confiscated by customs officials in the Philippines, who may or may not be lonely men.

    PETA Asia-Pacific had planned to take the dolls on a tour of red-light districts, including Pat Pong in Bangkok, Kings Cross in Sydney, Kabukicho in Japan, and the Philippines' Angeles City. The dolls were confiscated by customs officials when they arrived in the Philippines via U.S.-based package carrier UPS en route to PETA Asia-Pacific's office in Makati.

    "The blow-up dolls were a trouble-free prop because KFC also treats chickens like inanimate objects," says PETA Asia-Pacific Director Jason Baker. "KFC profits from using crude killing methods—the company has an international obligation to stop torturing the birds who end up dead in its buckets. We're calling on people worldwide to boycott KFC until the company implements minimal animal welfare standards."

    Next maybe PETA Asia-Pacific will challenge KFC’s executives to Beirut to decide the fate of the 850 million chickens raised and killed for KFC.

  • Why We Love Jack

    Written by PETA

    I’m a fan of lists. I’m also a fan of Jack Shepherd (as in the guy who usually writes this blog not the doctor on Lost—though I like him too). Jack’s off enjoying the holidays with his family so I thought I’d use part of my time on the blog to spotlight some of Jack’s non-blog work at PETA. (Hopefully Jack will keep this in mind when he comes back and sees all the typos I left on “his blog.”) Jack’s primary job duty other than writing The PETA Files is coordinating what we call “online viral projects”—projects that are funny, shocking, or emotional in some other way so much that when people see them they forward them on to their friends and the content spreads around the Internet through word of mouth.

    My 10 Favorite Projects That Jack Masterminded or The Ten Projects that I’m Most Proud to Have Worked with Jack On

    1. Super Chick Sisters
    Super Chicks Sisters, a parody of Super Mario Bros. that highlights KFC’s abusive practices was Jack’s first mega-hit. We really made an impression on the gaming world—and Jack knows better than anyone that it’s a tough world to penetrate. Over a half a million people have played Super Chick Sisters on our web sites. Probably an equal amount of people have played it on other sites. Not bad!

    2. Trollsen Twins: Full House of Horror Video

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    Jack Shepherd is Futureman.

    Jack had to watch endless hours of Full House to be able to write the Full House of Horror script. Then he put his money where his mouth is and got naked for the project in true Terminator style. Really just seeing Jack walk down the Tanner’s kitchen stairs is why this project is my second favorite. It’s that simple.

    3. Santa Got Run Over by His Reindeer
    Jack not only wrote the lyrics but he sang the song as well. It’s the singing that gets it the high ranking. I love the whole animation because it highlights how we have a sense of humor about ourselves.

    4. State of the Union Undress Jack certainly has an interesting job! He’s paid to recruit his co-workers to shed their clothes for the Internet. Watch the video if you don’t know what I’m talking about. This makes the top 5 of my list of favorite projects because it’s a great example of how ballsy PETA is. We’re not afraid to be edgy and neither are the brave individuals who work for PETA who are willing to put themselves out there.

    5. Trollsen Twins: Dress Up the Trollsens
    This campaign, which is about how Ashley and Mary Kate Olsen should stop promoting and wearing fur, is so wonderful it’s on the list twice! We had been talking about doing a dress up dolls game for over a year before the Trollsens campaign came around and we knew we had a match.

    6. KFC Cruelty Sign Generator
    I love this project because it’s something KFC should have done themselves and probably would have if they had thought of it. Although their version would have educated far fewer people about cruelty to animals…

    7. PETA’s Holiday Snow Globe E-card

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    Jack was the voice of Tiny Tim in a holiday e-card that didn't make the cut.

    The sleeper hit of 2007. I was pretty psyched when I met up with a friend I hadn’t seen in years and he mentioned he saw this the other day. Not bad for a holiday e-card in a world that’s drowning in them.

    8. The Fast Food Nation Game
    This game, which we created to help promote the Fast Food Nation movie is truly addictive. When making this list I got sidetracked and had to play the game for 20 minutes. Actually every time someone so much as mentions it I have to play it through again. It has a power over me.

    9. Burberry Chavs
    Thank goodness Jack is British. Otherwise I don’t know how we would have pulled this one off. It’s a great project though because it’s funny even if you don’t know what a “chav” is. I’d explain what this project is but really you just have to experience it for yourself.

    10. Pirates of the Carob Bean
    I’m obsessed with choose your own adventure stories. In fact this project is almost like Jack’s present to me (Thank you, Jack!). The jokes were actually a bit too niche nerdy for this to be the hit we had hoped but I love it enough to make up for the rest of the world not knowing it exists.

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    Jack has done many voices for animations, including this one that's not on my list.

    Jack of course would want me to mention that he doesn’t work on these projects alone. Our web folk (Karen, Reannon, Elizabeth O, Shawn, Hasan) are crucial, as are our AV dudes (Hey Jamie and Hayden, what’s up?). Then there are all the people who help with ideas, media, and well there are people all over the organization who’ve helped out. Just like all of PETA’s campaigns and projects these are a real team effort.So if you haven’t already take some time to explore all of these web sites and send them along to your friends who might be open to animal rights but need a soft approach. These projects should warm them right up.- Joel

  • Senator Named PETA's Person of the Year

    Written by PETA

    Senator Robert C. Byrd of West Virginia has been named PETA’s “Person of the Year.” Byrd has been recognized with the award for his passionate defense of animals throughout six decades of public service. The senior senator, who was a meat cutter in his youth, has evolved into a tireless advocate for improving legal protection for animals, including animals who are slaughtered for food. The following are a few of Byrd's many efforts in behalf of animals:
  • When the Michael Vick scandal broke, Byrd made a stirring 24-minute speech on the senate floor condemning dogfighting as "barbaric."
  • In a hearing to determine how to prevent a reoccurrence of 2007's massive pet food recall that may have killed hundreds of cats and dogs, Byrd said, "Our pets are our companions, our soul mates, and our hedge against emotional turmoil."
  • In 2005, Byrd coauthored the American Horse Slaughter Prevention Act, which prohibits the transport, purchase, and sale of horses for human consumption. The bill was publicly supported by PETA ally and singer Willie Nelson. Byrd also introduced a bill that would prohibit the commercial sale and slaughter of wild horses and burros.
  • In 2002, Byrd led an effort to convince the Senate Appropriations Committee to provide $5 million—a record amount—for improving enforcement of the Humane Slaughter Act.
  • In 2001, Byrd gave a moving oration in defense of a bill addressing cruelty to farmed animals, saying, "Our inhumane treatment of livestock is becoming widespread and more and more barbaric. Six-hundred-pound hogs—they were pigs at one time—raised in 2-foot-wide metal cages called gestation crates, in which the poor beasts are unable to turn around or lie down in natural positions, and this way they live for months at a time. … These creatures feel; they know pain. They suffer pain just as we humans suffer pain."
  • "Sen. Byrd is never shy about making his strong belief in the importance of animal protection heard," says PETA President Ingrid E. Newkirk. "Much animal suffering has been alleviated thanks to Sen. Byrd, and this year we are proud to honor him for giving a voice to the voiceless."Thank you for all of your hard work for animals, Senator!And to be clear, PETA does not support or oppose any candidate for public office or any political party.- Joel
REPORT CRUELTY

If you have a general question for PETA and would like a response, please e-mail Info@peta.org. If you need to report cruelty to an animal, please click here. If you are reporting an animal in imminent danger and know where to find the animal and if the abuse is taking place right now, please call your local police department. If the police are unresponsive, please call PETA immediately at 757-622-7382 and press 2. 

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Chicken Photo: © Rommel Manuel