These brave PETA members took a completely new tack with the “Rather Go Naked Than Wear Fur” rallying cry yesterday, demonstrating for passersby that they would rather be naked, dead, and in downtown Reno than wear fur. I think it’s fair to say that there are simply no circumstances under which these young ladies would consider wearing fur. Which is the way it should be. Check out the pic below, and some coverage in The Reno Gazette here.

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Some people do it to stop cruelty to animals, some for the environment, and others to fight world hunger. And some eat veggie meals purely out of self interest. Whatever, I still think it’s pretty cool that Joe Cool is eating veggie burgers these days.

Here are some of our favorites, Joe.

What’s the best way to draw attention to the suffering that fish are forced to endure when they’re yanked out of their natural environment and impaled on the end of a hook? It’s a very dangerous question to ask at a PETA brainstorming meeting. Because some of us are literalists, here at People for the Ethical Treatment of Animals.

With that having been said, here are some stunning pictures from our latest anti-fishing demonstration in San Diego. There were a lot of media-type folks at the event, and you can read some of the coverage here.

This video is truly amazing. Since this is PETA’s blog and all, I guess I should say something like “Animals can teach us so much about tolerance . . .” but to be honest, all I’m really thinking is “WTF, there’s a hippo walking through the house!”

Take a peek at this.

Saturday night, PETA campaigner Matt Rice was in Louisville, KY, with a giant crippled chicken to protest at a Yum Brands (the parent company of KFC) fundraiser at CEO David Novak’s house. The shindig was supposedly to fight global hunger, which is totally laughable. Global hunger isn’t laughable of course, but KFC pretending to give a hoot about it is. Let’s be real here: since it takes several pounds of wholesome grain to produce a single pound of unhealthy chicken meat, KFC does more to contribute to global hunger than it does to stop it. KFC holding a fundraiser to fight global hunger is like Marlboro holding a fundraiser to fight lung cancer. The WorldWatch Institute puts it like this, “[M]eat consumption is an inefficient use of grain—the grain is used more efficiently when consumed directly by humans. Continued growth in meat output is dependent on feeding grain to animals, creating competition for grain between affluent meat-eaters and the world’s poor.”

Oh yeah, we were also there to remind consumers to boycott KFC until it takes the advice of its own animal welfare panel to end the worst abuses of chickens by its suppliers.

Here are a couple of photos from the evening.

A bit of a slow news day today, folks, except for the fact that George Clooney's pig—Max, the Star—has shuffled off this mortal coil at the ripe old age of 18. "It's strange how animals become part of your family," George told the press. "They really become a big issue with you." George will not be looking for a replacement for Max, the Star, though. As he put it, "I think Max covered all my pig needs." I feel like there's some good stuff that could be said at this juncture about adopting animals from shelters and about not eating bacon, but, I dunno, you probably get the idea. Anyway, RIP George Clooney's pig.

Speaking of Hogs, the Washington Redskins blew a 14-point lead yesterday to lose to the Atlanta Falcons at home, 24-14.

Being a Redskins fan is like being in an abusive relationship—I give them so much love and support, and all I get in return is heartbreak. They can still technically go to the playoffs though, if they win all the rest of their games, so you can be sure that I'll be back next week for more abuse.

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