• PETA Ensures Dead Animals Aren't Forgotten at 'The Hobbit' Premiere

    Written by Michelle Kretzer

    If director Peter Jackson were hoping people would forget about the controversy surrounding The Hobbit: An Unexpected Journey at the film's New York City premiere, he was in for a disappointment. Amidst the crowd that gathered to watch the cast and crew waltz into the Ziegfeld Theater were PETA members wearing horse masks and holding up signs that bore unmistakable reminders of the horses, chickens, goats, and sheep who reportedly lost their lives during production of The Hobbit.

    © Jeffery Harmon

    © Jeffery Harmon

    In an age of strikingly realistic computer-generated imagery (CGI), there is no reason for animals even to be present on a movie set, and the deaths of animals during the making of a film is inexcusable. It isn't as if Jackson didn't know how to make a riveting blockbuster without using animals: He won a PETA Proggy Award (for progress) for the breathtaking CGI in King Kong.

    PETA has asked New Zealand authorities to investigate the deaths that occurred during the making of The Hobbit. Meanwhile, you can help by e-mailing ActionTeam@peta.org to get leaflets and posters of your own, and hit your local theater to make sure that the film's animal victims are not forgotten.

REPORT CRUELTY

If you have a general question for PETA and would like a response, please e-mail Info@peta.org. If you need to report cruelty to an animal, please click here. If you are reporting an animal in imminent danger and know where to find the animal and if the abuse is taking place right now, please call your local police department. If the police are unresponsive, please call PETA immediately at 757-622-7382 and press 2. 

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Chicken Photo: © Rommel Manuel