Some officious cop in San Marcos, Texas, recently thought it a better idea to berate a grieving couple instead of helping them get their dying dog to a veterinary hospital. Krystal Hernandez held Missy, a choking teacup poodle, as Michael Gonzalez rushed south along I-35 from their home toward the New Braunfels Veterinarian Clinic. The trio sped by Officer Paul Stephens at 95 miles per hour in a 70 miles per hour zone.

The rookie officer pulled the couple over, then called for backup. After Stephens pulled the couple over, things got really crazy.

Once Officer Stephens realized that the dog was in danger (according to him, Missy's tongue was out of her mouth, and she was unmoving), he gave Hernandez and Gonzalez a hard time instead of a helping hand. As another officer struggled to clear Missy's airway and administered CPR, Stephens lectured Gonzalez about his driving and imparted this insightful jewel: "It's a dog, OK? You can get another one. Relax." Check out the video below:

The officers claimed that the dog was already dead at that point, so there was no emergency.

San Marcos Police Chief Howard Williams ordered a reprimand against Stephens, who is 23 and has served as an officer for 15 months, but found him not guilty of misconduct. The department also discussed dismissing Gonzalez's speeding ticket.

Gonzalez filed a complaint against the officer and claimed that valuable time was wasted, which resulted in Missy's death. Choking is a deadly serious matter and appeared in recent headlines when Oprah Winfrey lost one of her beloved dogs last year from a choking accident. We recommend reading up on the Heimlich maneuver for dogs. We also recommend asking the San Marcos Police Department to implement a sensible strategy for cases like this one that involves training for these situations and disciplinarian action should the death of an animal result from an officer's nonchalant and overbearing attitude. That's what community relations classes are for. Get involved here.

E!'s newest documentary series, Pam: Girl on the Loose, follows our favorite animal rights advocate, Pamela Anderson, around in her everyday adventures. We admit that it's our latest guilty pleasure.

Tonight, you can catch Pam and Dan Mathews, PETA's senior vice president, as they attend the White House Correspondents Dinner in Washington, D.C. E! calls the episode "Crazy *****," but Pam and Dan fondly refer to it as "Washington or Bust" (Tuesday, August 19, 10:30 p.m. EST, E!, in syndication all week). This was Pam's first visit to D.C. since becoming a U.S. citizen and the same visit during which Pam hand-delivered a PETA report to Capitol Hill blasting animal testing. Pam says: "Being a citizen excites me not just because I can vote, but because I can crack the whip on Capitol Hill to defend animals."

The show's behind-the-scenes footage includes everything from Pam and Dan's planning their upcoming escapades during a camping trip to Dan discussing talking points from the bathtub before their appearance on Larry King Live.

Oh, Pam. You make our hearts happy.

Being a shareholder of a major company can come with perks. I once got a free pen for attending Smithfield Foods' annual meeting. I got a coupon (which I used for a veggie burger) at another shareholder meeting.

OK, so those types of perks aren't anything to write home about. The real "perk" for us—which is the reason that we purchase stock in animal-abusing companies in the first place—is the chance to have a voice in the inner workings of a company like Hormel Foods, the meatpacking giant based out of Austin, Minnesota.

This week, we cashed in on that perk, so to speak, by submitting a shareholder resolution calling on the company to include information on its packaging disclosing every piece of meat's greenhouse-gas "footprint" on the world. Doing more damage than all the automobiles and airplanes in the world combined, it's the meat industry that contributes most to global warming. And we're not the only ones who think it's smart to clue consumers in: Some food companies are already printing per-serving greenhouse-gas emissions levels on product labels.

Now, as a result of our resolution, all Hormel investors—from Joe Schmoe, who might own a dozen shares, up to the largest major banking firm, which might own five to 10 percent of the company—will be able to read about all the ways that producing meat contributes to global warming, and more importantly, they'll have a chance to vote on whether they feel that Hormel should own up to its devastating eco-footprint.

You can read the full text of the resolution here.

Written by Matt Prescott, assistant director of Corporate Affairs

Imagine stumbling into a sticky substance so strong that you couldn't break away from it. Frantic, you struggle to pry yourself free, but all that happens is that you tear patches of your skin and hair off or get your mouth and nose stuck in it and start to suffocate.

That is exactly what mice, rats, birds, squirrels, hamsters, kittens, and other small animals stuck on glue traps endure. Some even try to chew off a paw in order to escape otherwise certain death. Some, helplessly trapped, die of dehydration. Motomco, which makes some of these little torture devices, is telling shoppers that one of its products is humane. George Orwell might be spinning in his grave.

Here's the scoop: Motomco puts a substance called eugenol in the trap, citing that it is a "naturally occurring anesthetic." Eugenol can be a pain reliever but only when it is injected into an animal's bloodstream or pumped directly into the stomach. But just as you don't get drunk by rolling around in alcohol, animals' pain isn't taken away when they come into contact with eugenol. In fact, studies show that eugenol can cause animals to suffer more by causing a painful burning sensation, vomiting, and nausea.

Is Motomco trying to sell its sticky glue traps by duping compassionate consumers who don't want to harm animals? We think so, and PETA has filed a complaint with the Federal Trade Commission (FTC) seeking action against the company for false advertising.

You can read our FTC complaint here. If you have purchased a Motomco trap, thinking it was a humane solution, or if you know people who have, please let us know!

Oh, and if this whole ordeal with Motomco weren't bad enough, Lowe's is still selling these terrible contraptions.

Written by Grace Friedan

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She may have won rave reviews for her role in Iron Man, but Gwyneth Paltrow is getting nothing but rotten tomatoes from animal lovers everywhere this week. Gwyneth recently put aside her scripts and picked up a few dead animal skins to model for the Tods fall collection, including a fur shawl.

PETA has written to Ms. Paltrow numerous times about the hideous cruelty on fur farms, including that animals are skinned alive and kept in tiny cages for so long that they exhibit stereotypical behaviors. However, it appears that she didn't get the memo.

Here's what PETA President Ingrid Newkirk had to say about Paltrow's latest hobby:

Paltrow may like to live the glamorous life, but there is nothing glam about paying others to slaughter animals for your clothes.

Written by Jennifer Cierlitsky

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… a good thing. In fact, whether you're bored with the Olympics or simply can't wait for the new fall television season to start, there's plenty to see right here and right now on PETA TV.

Are you into the classics? Then be sure to check out "Meet Your Meat," narrated by Emmy- and Academy Award-nominated—and Golden Globe-winning actor—Alec Baldwin (30 Rock, The Cooler). If you see—or show a meat-eater—only one video this year about factory farming, make it "Meet Your Meat."

Then, over on peta2, there's a video the entire family can agree on—Full House of Horrors, starring everyone's favorite (and by "favorite," I mean most hated) twins, Hairy-Kate and Trashley Trollsen! They're all grown up, although you wouldn't know it by the way they act.

Remember Kentucky Fried Movie? Of course you don't! Well, you'll never forget Kentucky Fried Cruelty. You'll laugh, you'll cry … actually, you'll probably just cry. It's a real tear-jerker. Show it to someone you love. Speaking of love …

Love those gritty detective shows with storylines "ripped from the headlines"? Also, love all things China, especially after the Beijing Olympics? Well, while the networks have chosen to ignore this demographic, PETA TV invites you to go undercover with investigators from Swiss Animal Protection/EAST International in C.F.F. Hebei. Travel deep into China's Hebei Province to expose the "living hell" that is a Chinese fur farm.

So, the next time you get tired of channel surfing, surf on over to PETA TV. With hundreds of videos you can watch on-demand and free of charge, you're sure to find a video that will allow you to kill a little time and, hopefully, save an animal from being killed.