Written by PETA
McDonald's billboards boast "Billions [of patties of slaughtered animal bits] Served." But in a recent New York Times article, the restaurant chain tries to downplay the slaughter of millions of hoki, a breed of fish sea kitten, for its restaurants each year.
Why is McCruelty so shy all of a sudden?
The fast-food giant, which refuses to ease the worst cruelties inflicted on the billions of chickens killed for its restaurants, now finds its Filet-O-Fish Sea Kitten under scrutiny. Hoki, the main ingredient in McDonald's fish sandwich, are dragged (along with other "unintended" victims) from the depths of their ocean homes by huge factory trawlers off the coast of New Zealand. Now alarm bells are ringing as environmentalists realize that hoki populations are dwindling.
Considering McDonald's indifference to the suffering of the factory-farmed animals who are killed for the cheap, unhealthy crap it sells, we suspect that the company won't give a hoot about hoki either.
But there is hope for hoki (and other animals)—if you go vegetarian and join our McCruelty campaign.
Written by Karin Bennett
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