Much as it pains me to pamper the egos of those too-cool-for-school scene queens over at peta2, I was really impressed with this interview that my friend Dan (who runs the show in PETA’s Youth Outreach division) just did with MTV Canada. I’ve been trying to get on MTV since I dreamed of auditioning for MTV’s The Grind in the early '90s (if you haven’t heard of that show, don’t worry about it. You’re better off.), but it looks like I’m going to have to settle for living vicariously through Dan’s achievement. Watch how he reels off hip bands like he’s Carson Daly or something. You can click the screenshot below to watch the video on MTV’s site. Enjoy!

According to its website, the Telly Awards “ . . . is the premiere award honoring outstanding local, regional, and cable TV commercials and programs, as well as the finest video and film productions” so we are thrilled to have won three “Tellies” this year.

Each of the following spots took the bronze in the Public Service category:

Country music icon Loretta Lynn donated her classic song “I Wanna Be Free” for this PSA reminding everyone that "Life on a chain is no life at all."

John McEnroe—winner of three Wimbledon singles victories and four U.S. Open singles championships—offered his famous voice to push spaying and neutering in a humorous play on his famous temper.

The third winner takes a decidedly more somber tack. This ad is shot from the point of view of a dog stranded in flood waters in the aftermath of Hurricane Katrina, and pleads “Have a plan. Save your pet."

A big shout out goes to PETA’s Communications and A/V departments for making these, and the rest of our PSAs, happen. Congrats guys.

There is little in life I hate more than being scooped by the hipper-than-thou scenesters over at the peta2 blog, or “blizzy,” as they call it. But, it happened here in a big way, and I’m man enough to admit it. They reported on the PB&J Campaign, oh, like a month ago, but it’s so cool I wanted to give it a shout out here too.

I love the PB&J Campaign’s mission statement. So simple and to the point: "The PB&J Campaign is working to combat environmental destruction and improve animal welfare by reducing the amount of animal products people eat. The PB&J Campaign approaches positive change one meal at a time by illuminating the differences one single dining decision can make."

Get With the Program/Creative Commons

What's the best reason of all to make a PB&J instead of, oh, say, a chicken breast? As their Web site states: "Saving water, fighting global warming, and preserving habitat are all great reasons to have a PB&J for lunch, but, if you like animals, there's the added benefit of not killing them. It takes about 16 PB&J sandwiches to save a chicken's life, for example."

To read more, check out their Web site here.