• peta2's Fur Is Dead Campaign

    Written by PETA

    I probably don't mention my colleagues in peta2 as much as I should on this blog. This is primarily because I am jealous of their youth, their vivacity, and their general "too-cool-for-school" attitude. But sometimes they put something together so good that it can't be ignored (no matter how hard one might try), and their new "Fur Is Dead" campaign definitely falls into that category.

    They've partnered with the folks at Skelanimals to help garner support for their "100,000 strong against fur" petition, and judging by the number of signatures so far (38,631!), the whole thing's going pretty well. You can check out the site here. The photo gallery of kids wearing the peta2 "Fur Is Dead" bunny ears is more or less fantastic.

    fur_is_dead.jpg

  • PETA Offers Aretha $19K to Ditch the Fur

    Written by PETA

    After TMZ posted documents last week showing that Aretha Franklin is facing foreclosure, the story has been reported everywhere. Well, despite the fact that we've had the occasional run-in with the Queen of Soul, we're willing to bury the hatchet and even help her out of her recent financial troubles by paying her $19,000 ... provided that she agrees to stop wearing fur and donate her unwanted furs to PETA as Mariah Carey and Kim Cattrall have done.

    You can read PETA's letter to Aretha below, and, as always, those lightning-quick reporters over at TMZ are first on the scene with the full story.

    PETA_letter_to_Aretha_Franklin.jpg

  • Naked News Conferences in Europe

    Written by PETA

    People are traditionally a bit more relaxed about nudity (and, indeed, most things) in Europe, but a fully naked, guerrilla-style news conference in the middle of the town square will make even those too-cool-for-school Europeans sit up and pay attention. Seriously—even the French were surprised. These stunning (and, be warned, NSFW) naked news conferences have been an amazing way for PETA Europe and our other international affiliates to get the word out about the barbaric cruelty inherent in the archaic “Running of the Bulls”. Check it out:


  • The World's Most Naked Protesters

    Written by PETA

    Inspired by my friend Noemie’s unbelievably brave protest against conditions for mother pigs in factory farms last week, Asylum has put together a 48-picture-strong gallery of the “World’s Most Naked Protesters”, and it looks like a whole lot of them are from PETA demonstrations. Because when it comes to getting naked for a cause, we get more nakeder than anyone else around. Or something.

    Check it.


  • Jenna Jameson Tease ...

    Written by PETA

    Jenna Jameson, modeling PETA’s “Kentucky Fried Cruelty” T-shirt in August
    It’s a “tease” in the sense that the new ad we’re doing with Jenna Jameson isn’t going to be launched until March 10, as part of Los Angeles Fashion Week. But I can tell you that it evokes screen siren Bettie Page (think Jenna in a black wig and a pleather bikini), the tagline is “Pleather Yourself,” and it’s sexy as hell. Here’s what Jenna says about the ad, which was shot by celebrity photographer Gavin Bond:

    "I've worn a lot of pleather in my life. Anybody who knows me knows that I've kind of lived half my life in it. I love the idea of having choices outside of leather. The outfit that I'm wearing in the ad is so sexy that I suggest if people want to have a better time in the bedroom — then please explore the pleather side."

    Thank you, Jenna Jameson! And you can find some more information about great alternatives to buying leather (in addition to just, like, not buying it), right here. Be on the lookout for Jenna’s new ad on March 10—it’s kind of spectacular.


  • Deflocked, by Jeff Corriveau

    Written by PETA

    Deflocked, baby. Deflocked.

    Deflocked_30_small.gif
    Click for a larger version

    To check out the archives of past strips, click here.


  • San Miguel de Allende Bans Bull Runs

    Written by PETA

    When our Campaigns department heard about a bull run taking place in San Miguel de Allende, Mexico, they sprung into action, immediately firing off a letter to the Mayor asking him to cancel the event permanently. Well, I’m happy to report that the city has agreed to do just that! Way to go R&I.For those of you who read Spanish, you can check out the letter from San Miguel de Allende Mayor Jesús Correa Ramírez below. Thank you Mr. Ramirez!And just a quick note to the city of Pamplona: The world is changing and you’re getting left behind . . . Here’s the letter.
  • PETA's Response to Gore's Nobel Prize Win

    Written by PETA


    Photo Credit: Star Max Inc.
    Congratulations to Former Vice President Al Gore and the U.N.'s Intergovernmental Panel on Climate Change for sharing the 2007 Nobel Peace Prize for their efforts to spread awareness of the global warming crisis. The award was announced just this morning, and PETA Prez, Ingrid Newkirk, immediately sent a letter to Gore offering congratulations on his great accomplishment, but also asking Gore to do more. Gore is Chairman of the Board for the Alliance for Climate Protection, where he will be donating half of the $1.5 million prize money. They have created a 7-point pledge that offers a list of steps people can take to help reduce their negative impact on the Earth. We would like for Gore and the Alliance to add an 8th point—to go vegetarian.If you’re a regular reader of this blog you already know that going vegetarian is the best thing one can do for the environment. According to the U.N. itself, Gore’s partner in winning the Peace Prize, raising animals for food generates almost 40 percent more greenhouse gases than all the cars, trucks, planes, and ships in the world combined.Follow Ingrid’s lead and send a letter of your own to Gore, c/o the Alliance for Climate Protection, and ask him to add this essential 8th point to the pledge. Write to Gore now!
  • Happy Birthday, Amitabh Bachchan!

    Written by PETA

    Bollywood star Amitabh Bachchan has been the hottest ticket in India for a long time. He's been in about a hundred movies, many of which are among the top-grossing Indian films of all time, and he's reported to be working on a new film called Shantaram, starring Johnny Depp. He also happens to be an outspoken vegetarian and a longtime supporter of PETA India's work on behalf of animals. So a couple of my pals from PETA India did something special for his birthday this week to thank him for everything he's done. Here's a pic:

    Amitabh_Bachchan_Birthday_Party.jpg

  • New Radiohead Album!

    Written by PETA

    I get to write about this because Thom Yorke, in addition to fronting the greatest band in the history of the world, is an ethical vegan. So take note — go vegan and your band could be the next Radiohead (there may be a few steps in between.)

    Anyway, in case you missed it, the amazing new Radiohead album came out yesterday, and their innovative approach to releasing it (you can download it for any price you care to pay for it on their website) has people in the Marketing world talking up a storm, (and a few record industry execs getting pretty nervous). Maybe there is something to the theory that vegetarians are smarter . . .

    I've been annoying my colleagues all day talking about this album, so I'll let the subject go for the time being and leave you with this excerpt from a video that Thom Yorke made a while back to encourage young people to think critically about the ethics of what they're consuming. You can download the whole documentary that this was a part of here.


REPORT CRUELTY

If you have a general question for PETA and would like a response, please e-mail Info@peta.org. If you need to report cruelty to an animal, please click here. If you are reporting an animal in imminent danger and know where to find the animal and if the abuse is taking place right now, please call your local police department. If the police are unresponsive, please call PETA immediately at 757-622-7382 and press 2. 

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Chicken Photo: © Rommel Manuel