Written by PETA
Nine Inch Nails has a brand new album out this week: Year Zero has been getting a lot of love from the critics, and it's awesome to see Trent Reznor back in form. And, of course, we're all big fans of Trent here after he took time out of his schedule to narrate our exposé of the cat and dog fur trade in China. You can watch Trent's narration here, but I should warn you that the footage is tough to deal with.
You’ve probably heard some buzz about this album already, since Nine Inch Nails has been using this brilliant viral marketing campaign to get the word out about Year Zero. They are hiding USB drives containing the new songs in cities nationwide and using several mysterious websites (like AnotherVersionOfTheTruth.com and ThePriceOfTreason.net) to give fans some new material and the back story to the new album.
I’m always happy to support artists like Trent who use their celebrity to make a real difference. And it helps when they write kickass songs as well. I'm going to have Head Like a Hole stuck in my head for the rest of the day.
Which, in some ways, why in God's name was a comic-book store selling fur in the first place, but hooray for those early-adopting scene-hoppers over at peta2 for helping to persuade the chain to stop! It's nice to see that they actually do some real work in between hobnobbing with indie-rock icons and droning on about their latest trendy thrift-store "finds".
After peta2 launched their campaign on Monday morning to get the New England music store chain to stop selling animal figurines made from rabbit fur, more than 700 people sent e-mails to Newbury Comics. Within a day, the store's co-owner and founder, Mike Dreese, responded by saying that Newbury Comics has stopped selling products made of fur, and “the last few dozen leftover, unsold pieces [fur figurines] have been removed from our stores this morning.”
Hipsters can accomplish so much when they really put their minds to it. Amazing work, peta2, and everyone who wrote in to the company! Give yourselves a big pat on the back, then go out and buy the new Bright Eyes album as a treat.
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Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights? Read more.