With winter rapidly approaching, it's time to get cozy, comfy, and cruelty-free. Forget about fur collars, trim, or accessories: 'Tis the season to go faux! Help save animals from becoming fashion victims with the click of a mouse! Just follow these five easy steps on Twitter:

Step 1: Burberry may be best known for its famous plaid frocks, but the company's use of fur is a great big faux pas.

How to Help: Post this twitition (that's right, I Twitter-fied it!) from your Twitter account:

@Burberry Stop supporting cruelty 2 animals & adopt a permanent fur-free policy NOW!

Step 2: More than half of the finished fur garments imported into the U.S. come from China. Animals who live on Chinese fur farms spend their entire lives in intensive confinement, only to be pulled from their cages, thrown to the ground, bludgeoned, beaten, and skinned alive.

How to Help: I'm sure by now you've probably seen our shocking undercover video from a Chinese fur farm. Please tell your followers about the horrors of the fur trade by posting the video on your Twitter page: http://ow.ly/zV9A

Step 3: Animals on fur farms around the world are often driven to cannibalism because of the extreme stress and frustration caused by intensive confinement.

How to Help: Because a picture speaks a thousand words, click here to retweet this Twitpic!

Step 4: By signing our fur-free pledge, you'll be sending a powerful message ("Hell no, we want faux!") not only to the fur industry but also to designers, retailers, and others who directly profit from the suffering caused by this cruel industry.

How to Help: Pledge to go fur-free and ask your Twitter followers to do so as well: http://ow.ly/zVf8

Step 5: Each year, the Canadian government allows sealers to beat and skin hundreds of thousands of seals. Baby seals—some of them only weeks old—have their skulls smashed in or are shot for their fur. If you haven't checked out our awesome "Save the Seals" celebrity ad series, take a peek: http://ow.ly/zVey

How to Help: Vote for your favorite "Save the Seals" celebrity using our twitter poll and ask your followers to vote too. Who will you vote for:
@Jayde_Nicole
@PamelaDAnderson
@BrodyJenner
@Perez
@hollymadison123

So, tweeps, you gonna help the millions of animals who need you? Pretty please, we'll ♥ you faux-ever!

Written by Royale Ziegler, PETA's official twitterer

For cowboy Rocco, the path to happiness and longevity is paved with green bricks of vegan deliciousness. When Rocco first appeared on The Dr. Oz Show four weeks ago, the 53-year-old meat-eater had the heart of an 85-year-old and was on the deadly road to cardiac arrest. Within minutes of meeting Rocco, Dr. Oz made his diagnosis: Rocco was addicted to animal products with saturated fat and sugar contents so high that Rocco was dying of heart disease and diabetes without even knowing it.

But Rocco's condition was, thankfully, reversible. Dr. Oz put the cowboy on a 28-day vegan diet, and in just four weeks, Rocco lost 6 inches from his waistline and his glucose level went from a near-lethal 172 to a normal 99.

"If I can do it, anybody can do it," said Rocco. In a mere month, Rocco's cruelty-free diet saved his life, and his continued vegetarian lifestyle guarantees him a longer, happier, healthier existence.

Now, if only Rocco would ditch ranching for animals' health …

Written by Logan Scherer

Recently, a good Samaritan from a rural Florida community saw an emaciated horse and became determined to find help for the animal. After his calls to local authorities failed to rouse a response (perhaps because the horse's owner allegedly has political connections), he issued a plea for help on Facebook, posting a photograph of the starving horse and urging his friends to pass the information along, hopeful that someone would know how to help rescue the animal.

The photo of the emaciated horse makes my skin crawl, but I can't help comparing his jutting bones to the ones shown in this diagram. He really appears to be a living skeleton.

The man's post went up, and PETA's phones started ringing with calls alerting our Cruelty Investigations Department to this urgent situation. We didn't waste a second in contacting local law enforcement, and within hours the sheriff's department seized the horse from the property. The horse was rushed to a veterinarian for evaluation and is now awaiting adoption.

Social networking sites like Facebook and Twitter can offer more than high school reunion pics. and "pokes"—as this incident shows, they can also save lives. PETA now has over 300,000 Facebook friends. May we count you as one, too?

Written by Karin Bennett

favthingsatl / CC

I'm not a huge football fan (I prefer baseball)—but I sure do like to eat. The meat-free offerings at the pro football stadiums listed below would be enough to convince me to shiver through a Sunday afternoon game, sans face paint, of course.

10. San Diego Chargers fans bolt to the concession stands at Qualcomm Stadium for veggie burgers, fruit salads, vegetable plates, taco salads, and the baked potato bar. There's even a seven-layer dip, which can be made vegan upon request.
9. The cruelty-free cuisine at Heinz Field—including veggie dogs, wraps, sandwiches, burgers, crudités, pasta, fresh fruit, and hummus—provide Pittsburgh Steelers fans with a winning lineup.
8. Tony Gonzalez, tight end for the Atlanta Falcons, notes the benefits that his nearly-vegan diet has on his game. His team's new home, the Georgia Dome, has plenty of savory meat-free options, including veggie burgers, a baked potato bar, a salad bar, baked five-spice seasoned tofu, curried grilled tofu cutlets, soba noodle stir-fry, and much more.
7. Have the Purple People Eaters become the Purple Veggie Eaters? Methinks so. After all, the Metrodome offers Minnesota Vikings fans a tantalizing lineup that includes veggie burgers, wraps, black-bean burgers, hummus, salads, fruit platters, and veggie platters.
6. Animal-friendly Cleveland Browns fans score big at Cleveland Browns Stadium's concession stands, which offer veggie burgers, baked potatoes, fruit salads, and the classic crowd-pleaser, PB&J.
5. Baltimore Ravens fans tackle animal abuse and meat-related illnesses when they order veggie burgers, burritos, and wraps—as well as veggie crudités, hummus, and fruit platters—at M&T Bank Stadium.
4. Want to know the real reason why Arizona Cardinal fans do the wave? They get on their feet for the meatless fare at University of Phoenix Stadium, where they can enjoy veggie burgers, bean and rice burritos, veggie stir-fry, crudités, fresh fruit, fajita bowls, and portobello sandwiches.
3. Green Bay Packers fans line up for Lambeau Field's healthy and humane veggie options, such as veggie brats (hello!), veggie burgers, baked potatoes, fresh vegetables, fresh fruit, and hummus.
2. San Francisco 49ers fans know that the long lines at Candlestick Park concession stands are worth the wait: Bellies are rewarded with mouthwatering veggie burgers, veggie dogs, and veggie burritos.
1. Delicious veggie burgers, dogs, burritos, and salads at Oakland-Alameda County Coliseum help the Oakland Raiders avoid the need for a quadruple bypass surgery.

Can't make it to any of the stadiums listed above? No need to wait for the Super Bowl to invite friends over to your game-day party—any Sunday will do.

Written by Karin Bennett

For more than two decades, Odessa Animal Control has sold homeless cats to the Texas Tech University Health Sciences Center (TTUHSC) for use in painful intubation exercises. A spokesperson for Odessa Animal Control has stated, "We don't have a problem with [selling cats to TTUHSC]. … We don't ask any questions."

If Odessa Animal Control did ask questions, it would learn that the cats are killed after hard plastic tubes are repeatedly forced down their throats and needles are stabbed into their chests—a fate that no animal guardian could bear hearing if his or her cat were the victim.

To share this disturbing information and urge local residents to push for changes in Odessa Animal Control's policy, we attempted to publish this ad in a local paper:

Unfortunately, our blog is the only place that you can see the ad because it was rejected by the paper. We aren't giving up so easily, though. By this time last year, cats had already been shipped off and killed at TTUHSC, but we recently confirmed that no animals have been sold or used in the procedures yet this year. Please help permanently end this cruelty today by urging Odessa Mayor Larry Melton and Odessa Animal Control to stop selling animals to Texas Tech and passing this along to everyone you know.

Written by Liz Graffeo

enjoyfashion / CC

We're not the only ones worshipping at the altar of design deity Stella McCartney. Harper's Bazaar has named the fur-free fashionista the best-dressed woman of 2009.

It's no coincidence that Stella—who is one of the most powerful innovators in the industry—has taken top honors. She is stunningly stylish proof that it's never chic to wear fur or leather. We're sure that Stella's benevolent reign over the fashion world is a permanent position. Compassionate couture always comes out on top.

Written by Logan Scherer

timeslive / CC

In Spain, the bullfight is on its way out. In Britain, it was fox hunting, which is now illegal. In the U.S., we have our own shameful traditions, including slavery, to dwell on. And in South Africa, apartheid may be a thing of the past, but another cruel custom persists.

Sadly, during the festival of Ukweshwama, a group of youths torment and slaughter a terrified bull with their bare hands. They rip out the bull's tongue, shove handfuls of dirt into his mouth, tear out his eyes, and mutilate his genitals. This horrible murder has been excused from compliance with laws against animal cruelty under the country's "cultural liberty" exemption.

Abusing animals does not bring honor to any culture. Indian humanitarian, journalist, government minister, and advocate for animals Maneka Gandhi knows that and has sent a letter on behalf of PETA Asia to South African President Jacob Zuma urging him to modernize this cruel ritual. She writes:

As Maneka Gandhi points out in her letter, it's impossible to deny the link between violence toward animals and violence toward people. We hope that President Zuma and other world leaders who care about making their countries less violent will put an end to horrific practices such as this.

Written by Heather Drennan

It's been years since my high school biology class, but I still remember the smell of the rotting pig corpses that we mutilated over the course of a nightmarish three-day lab. Piled in the corner of the room in a black garbage bag, the carcasses emanated a rancid smell that only got worse each day, and after each lab period, we all ate lunch in the same room—the lab doubled as our cafeteria.

Today, though, it's the sweet smell of victory that I'm waking up to. Nine months ago, a compassionate student at Oakton Community College contacted PETA about a professor who was having students in an anatomy and physiology class cut open live rats and mudpuppies to observe how their organs worked. We immediately contacted school officials to share information on the intelligent, complex animals who were being tormented and killed for these experiments and presented officials with cruelty-free and effective educational alternatives. This week, Oakton Community College let us know that it has stopped using live animals in ALL of its classes!

shiachat / CC

We're urging all schools (hear that, ASU?) to follow Oakton's enlightened path and replace their cruel classroom animal experiments with modern, more effective non-animal learning methods. Biology is the study of life—it just doesn't make any sense to kill animals to teach it. Urge schools in your area to get smart and go cruelty-free.

Written by Logan Scherer

We were flooded with phone calls and e-mails from ticked-off folks after Land and Sea, a TV show on Canada's CBC network, aired an episode about the annual Canadian seal massacre. But it wasn't for the reasons that you might think. People were outraged because the episode featured the manager of a Newfoundland gift shop recalling that Kevin Spacey bought a pair of slippers made of sealskin while filming a movie in the area.

fameball / CC

Kevin Spacey in sealskin?! We've always known Spacey to be a kind person, so we asked him to set the record straight about this rumor. Spacey's rep assured us that the Oscar-winning American Beauty star did not purchase sealskin slippers (or anything else) from that gift shop. So file this one under "false rumor" (or "rumour," for our Canuck compatriots).

If you're fed up with the cruelty of the Canadian seal slaughter—and the lies of its apologists—then please take a minute to add your voice to those calling for an end to the massacre. Then spread the word to persuade other folks to do the same.

Written by Jeff Mackey

The folks at totalbeauty.com have released their roundup of "Eight Cities With the Ugliest Guys." Hagerstown, Maryland, "scored" second place on the list, which cited lackluster libidos, flabulousness, and puny IQs, among other factors.

Axe, schmaxe. PETA's got the cure for homely Hagerstown residents:

Men who go vegan gain instant sex appeal. How so?

1. Veggie Viagra ring any bells?
2. Their extra cushioning melts away—vegans weigh 10 to 20 pounds less, on average, than their meat- and cheese-munching counterparts.
3. They're smart to avoid heart disease, cancer, diabetes, and other ailments that have been linked to meat consumption.
4. They radiate compassion because they no longer eat the flesh of abused animals.

To the men of Hagerstown: Take the "Pledge to Be Veg." You'll be saying, "Bye bye, Haggardtown" and "Hello, Handsomeland!" before you know it.

Written by Karin Bennett