Written by Michelle Kretzer
PETA's sporty officials are easy on the eyes but not on cruelty to animals. The refs convinced people to take a right turn at Albuquerque and dump meat and dairy products.
From the sidelines of a McCruelty restaurant, the gals called fouls on people caught being offensive to animals and gave them a vegetarian/vegan starter kit so that they could kick cruelty out of the game.
Thanks for your comment, Hanna. As an organization staffed largely by feminist women, we would not do something that we felt contributed to the very serious problems that women face. Our demonstrators and models choose to participate in our actions because they want to do something to make people stop and pay attention. We believe that people should have the choice to use their own bodies to make social statements, and that there is nothing shameful or “wrong” about doing so.
Please know that we also feature men in our ads and demonstrations, including Dennis Rodman and Steve-O.
We feel that all people should be free to use their minds and bodies as political instruments to bring attention to animal suffering like this, and we appreciate any effort to help those who have no voice. We use all available opportunities to reach millions of people with powerful messages. We have found that people do pay more attention to our racier actions, and we consider the public’s attention to be extremely important. Sometimes this requires tactics—like naked marches and colorful ad campaigns—that some people find rude or outrageous, but part of our job is to shake people up and even shock them in order to initiate discussion, debate, questioning of the status quo, and of course, action.
The situation is critical for billions of animals, and our goal is to make the public think about the issues. Although some consider our projects that include nudity to be controversial, many women express support for these tactics. -Becky
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If you have a general question for PETA and would like a response, please e-mail Info@peta.org. If you need to report cruelty to an animal, please click here. If you are reporting an animal in imminent danger and know where to find the animal and if the abuse is taking place right now, please call your local police department. If the police are unresponsive, please call PETA immediately at 757-622-7382 and press 2.
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