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Lose the Blubber: Go Vegetarian

Written by PETA

Posted 08-17-2009

For most of us, summer is fading fast, but for residents of Jacksonville, Florida, bikini season lasts all year. What does the Sunshine State's endless summer mean for PETA? Our phone lines ring off the hook with reports of "beached whale sightings." Good one, guys.

Luckily, we know the secret to getting—and maintaining—a killer beach bod. Did you know that vegetarians are 20 to 30 percent leaner than meat-eaters? So, to help residents and tourists "lose the blubber"—and hopefully to deter prank callers—we're launching a brand-new billboard urging people to go vegetarian:

Lose the Blubber

Written by Liz Graffeo

Tags:

vegetarian, ringling, Florida, whales, Leonard Cohen, The Exorcist, PETA Europe, Jacksonville, bikinis, blubber, beach, body

Recent Comments

Tami commented:

Aug 22, 2009 2:37 AM

Thank you Peter...duh...Peta!!!
342# commented:

Aug 21, 2009 5:20 PM

no more cruelty please whatever you give is given to yourself this ad preys upon society's collective fear of being fat and incites people's hate filled projection of that fear onto fat people in the form of insults and assaults ridicule and shame motivate some but alienate and destroy so many others cruelty free the way to be
Elphaba commented:

Aug 21, 2009 5:11 PM

Kurt you are hiding behind your misplaced paranoia here. A billboard is NOT going to alter your way of life. You do indeed have every right to voice your opinion here even when you are nitpicking and looking for arguments that aren't there in what I suspect is a lame effort to make your pathetic little life more interesting. But if you're going to use that argument then you must admit that I too have the right to let you know how annoying you are and you are very very annoying. I always enjoyed Dr. Cochran's posts even though his views were certainly the polar opposite of mine because he had constructive things to say. You on the other hand seem only to have nothing better to do and I would even venture to guess your mentality is something like those rotten kids at the playground who were always trying to pick on people and who teachers always say just want attention. Mike is a nice guy and I don't recall ever reading a cross word to anyone from him. It's ridiculous to say that his statement of a fact equals telling people how to live their lives and funny that your response to it was much more along the lines of telling someone what to do than his original statement.
Kurt K commented:

Aug 21, 2009 12:47 PM

Elphaba So opposing views to your own are completely wrong? I should just mind my own business if somebody is trying to alter the way I live me life? Would you sit by so idle? Of course I have a contrary opinion on most things here but I have every right to voice that opinion.
Elphaba commented:

Aug 21, 2009 11:04 AM

Kurt you are a giant pain and just looking for things to be contrary about at this point.
Krisy commented:

Aug 21, 2009 8:52 AM

Angela where did you get that statistic? Does the 65 include women with obesity? That is an eating disorder as well. And I think it is extremely intelligent to be "fattyphobic". All women should be afraid to be fat not for superficial reasons but because of the horrible health repercussions you face when you are overweight. Why is this only targeted at women? It's not any healthier for men to be overweight. No lets just take everything out on women because we women always have to be perfect. The sign doesn't bother me as much as your post does.
NB commented:

Aug 20, 2009 8:35 PM

Ah ha ha ha! I couldn't help but laugh at that banner nice one Peta!
Heather commented:

Aug 20, 2009 7:06 PM

If you think this offends you you should see what the fast food industry is feeding you. No one wants to be fat seriously! I also know that some people have a medical condition that contributes to obesity. But look people when car seat manufactures have to make infant and toddler car seats to fit obese babies and children then I say we have a problem. And who is going to step up to the plate and say ENOUGH IS ENOUGH!? I too have had my ups and downs with my weight I am currently struggling to lose a few extra blubber. This billboard does not offend me. I only hope that it wakes up America to the cruel truth.. We are blubbery! I currently live in South Korea where you will only find obesity in the Americans who live here. Koreans love taking pictures with obese people because they rarely see it here. WoW! That truth hurts! Maybe they should put that on a billboard Paparazzi Asians posing with Americans just because we are fat! Hum! Yeah that just might do it! I am not saying that I agree with going vegetarian although my family and myself does not eat red meat so what I get from this billboard is PETA is for animal cruelty this is what they do but the message here is not only about animal cruelty not eating meat to save the animals.. It also a wakeup call for everyone to eat smarter healthier. So if this offends you then you must be among the lazy and just dont give a crap to be in the best of health not just for yourself but for your family and the friends that surround you every day! I have another billboard idea how about picture an overweight man in a casket the pallbearers struggling to carry it. sign reads Suicide hurts everyone advertised by Weight Watchers.
Kurt K commented:

Aug 20, 2009 11:28 AM

Susan I agree that people who eat nothing but crap and do no physical activities are a problem. But you are acting like meat is the direct cause. It is the person who is doing it to themselves. A lazy person will be a lazy person whether they are vegan or not. You can't blame the food you have to lay some of the responsibility on the lifestyle of the person. I eat alot of meat and I am still thin and healthy. I guess I am an oddity. Being arogant is what made the US great. Our freedoms are what make the US great. It is not arogant to be proud of our freedoms. Go to Iran or North Korea and then tell me our arogance is dangerous. Mike I guess your healthcare costs must be really high because I don't mind paying mine. Do I like it no. But am I glad I have it yes. A healthy person will get discounts. The less you go to the doctor or hospital the lower your rates stay.
Gigi commented:

Aug 20, 2009 1:15 AM

I just skimmed through a lot of the comments. I find it VERY interesting if somewhat disturbing that nobody except me has mentioned the tiein to the whale destruction!!!! COME ON PEOPLE. This is PETA! They are trying to promote awareness of the slaughter of whales even in whale sanctuaries. Everyone is apparently hung up on the fact that the ad touches upon overweight people. Well...that's very TRUE isn't it? BUT it also tries to highlight the fact that whales are being slaughtered at an enormous rate and there are very few champions of these magnificent mammals left out there. FOCUS everybody!!!!!

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