Controversial Fish Billboard Rejected

Hi Maya I am not entering into a debate I am simply stating what I believe and know to be true. I highly doubt that the entire public knows about mercury in fish. And MOST of the people who I know are not conscientious about what they consume nor do they care. But more than that I have no doubt whatsoever that EVERYONE knows the potential of brain and nerve damage which especially pertains to the ones who became the actual unfortunate victims. Yes they MIGHT have known and took their chances but... You can count me among the ones who arewere naive about the horrors of what mercury in fish can do because I didn't know about it until well into my life. Years ago a lady who I know told me about her friend who ate a "Whaler" from Burger King. Her friend immediately thereafter became permanently and severly neurodamaged due to the mercury. I can't agree that ALL people are cynical about PETA's pictures because I know that the ones who roll their eyes etc. are the exact same types who do not want to accept the truth be it about circuses slaughterhouses and any other animalcruelty issue. I think they can be counted among the antianimal activists andor animal haters as we have just witnessed comments from the Vick situation. However it is a fact that animal rights' activists speak at collegesuniversities across the country show actual "shocking" pictures and many many students became forever and VERY grateful for the activists bringing that education to them. Many many students even decided to become vegansvegetarians...not caught up in the moment but have written to the activists even months later telling them how much better they felt because they changed their diet habits. Reviewing the comments here from pro and con viewpoints about the billboard the commenters are giving their opinions. But being that medical science has proven the facts it is not an every day topic of conversation among the public. Therefore whether the public wants to accept scientific proof or not with the aid of PETA's efforts by attempting to display a visual effect that was rejected then it would be very sad indeed when people come along and say "I wish I had known." It is VERY sad that it would have reached out to many many people for the sake of their health and lives...and that is not being immature.

MIKE what are your definitions of "extremists" and "most intelligent people"? It seems to me that people who can't deal with the truth feel better when they can define "truth" as "extreme."...therefore people who present the truth with blatant facts are perceived to be "extremists." I believe that the great numbers of people who would potentially be affected by not seeing this ad therefore not having the opportunity to be warned and cautious would be counted as an "extreme" amount of unfortunate victims. There is no doubt in my mind whatsoever that the most intelligent people are by far not necessarily the ones who have all kinds of degrees and are in positions of status but the ones of any academic level and status who can accept the truth. As for the highlyeducated doctors among the most highly intelligent people professionally they are definitely not going to deny that mercury in fish can't cause brain or neuro damage. Since medicine is not an exact science and everyone is unique it is not possible to predetermine what is a very toxic level of mercury in each individual. It is determined after the symptoms occur. As S. Trout indicated once again it all boils down to the almighty dollar. to MICHELE you are a TRUE and REAL animal rights activist!

I do not see what is wrong with the billboard. What's the difference between that and a billboard showing a mangled car from a drunk driving accident? It makes people stop and think about things. I think that the people who are objecting are generally the ones who are too uncomfortable to face the truth. Just like I doubt any company would allow a billboard with graphic slaughterhouse images people would have to admit that the meat industry is WRONG.

to Maya sorry but I disagree with you. Animal rights people KNOWING about this and then being found out NOT trying to get it out to the public is what would make animal rights people look bad. Allow me to elaborate animal rights people have a mission and a responsibility to get the message out in the most effective manner possible with as much respectful impact as possible. Otherwise how many people do you know would even think about reading or learning about it from other sources?

I myself like the ad but then again I am an unabashed tree hugging dirt worshipper Problem is though that most of the American public is more concerned about who's Anna Nicole's baby daddy or if Paris can get a manicure in prison. We as a country have sold our souls all for the sake of stability.People dislike change and they down right hate anything that threatens what they believe about the world. Perhaps a return to a soft sell approach to educating the public is in order. Even then Peta will still probably be portrayed as the villan.