Written by PETA
There is little in life I hate more than being scooped by the hipper-than-thou scenesters over at the peta2 blog, or “blizzy,” as they call it. But, it happened here in a big way, and I’m man enough to admit it. They reported on the PB&J Campaign, oh, like a month ago, but it’s so cool I wanted to give it a shout out here too.
I love the PB&J Campaign’s mission statement. So simple and to the point: "The PB&J Campaign is working to combat environmental destruction and improve animal welfare by reducing the amount of animal products people eat. The PB&J Campaign approaches positive change one meal at a time by illuminating the differences one single dining decision can make."
What's the best reason of all to make a PB&J instead of, oh, say, a chicken breast? As their Web site states: "Saving water, fighting global warming, and preserving habitat are all great reasons to have a PB&J for lunch, but, if you like animals, there's the added benefit of not killing them. It takes about 16 PB&J sandwiches to save a chicken's life, for example."
To read more, check out their Web site here.
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