Say No to Pot (roast)

Maya Let me rephrase my earlier statement people tend to pretend they live in Disneyland when it comes to certain situations that are more in their control where they are playing a part in doing harm. I am not talking about school shootings or a death in the family but rather circumstances where people have the ability to make alternative choices to the choices they are already making for instance where they can choose to buy vegan products over animal derivedexploited products can choose to buy conflictfree diamonds over blood diamonds fair tradeunion made clothing over sweatshop made clothing etc.. People generally try to ignore what happens behind closed doors in big businesses so that they dont feel guilty about the purchases they make. In this case it is justified to show them evidence of what happens behind the closed doors of industries that exploit animals and humans and yes it will often be graphic and unsettling. You mentioned charities and even charities use graphic images and videos to spread awareness of their cause and to get donations. I am in no way supporting or referring to the youll burn in hell if you dont donate type campaigns but campaigns showing the facts. More people will donate to food drives for thirdworld countries if they see the starving people for themselves and more people will convert to vegetarianism if they see proof of the abuse that goes on in livestock farming. However this is not to say that campaigns should limit themselves to negativity they should also show the positive result of gaining peoples support. As I have said before there are different people out there and different campaigning tactics should be used. Also campaigns shouldnt be so harsh that they turn people away but then they shouldnt be so sensitive to the public that they are not taken seriously. There should be a balance of negative and positive and showing people the bad and then the good that comes from their support is the best way a campaign can have success.

There are a lot of good and thoughtful comments today from everybody. Thanks for your compliment MayaI enjoy your posts as well and your blog is really interesting.

I like the ad. Maya who is offering no alternatives? Peta is full of animal product alternatives. At a first glance I don't think meat eaters want to read about tofu and veggie dogs. Get their attention with a good slogan. That's what the Vote No to Pot roast line does.

i like it. it's think it's cute and clever.

Thanks for backing me up guys in your comments. Canaduck I've seen your comments before always enjoy reading them... Quwen good question. I've never known PETA to be "shy" about anything! So I'm not sure. When I was in college and working at my first animal shelter I got mail from a rather obscure animal rights group. I was excited to see what they had to say and to support them. Well I opened the envelope and the first thing I saw was a huge photo of an elephant that had had its entire face chopped off with a machete. It gave me nightmares for years. I'm not kidding. The message inside basically told me that I was a sadistic jerk if I didn't send them money to help save the elephants. I was so angry that I told everyone on campus about the letter and that group went on the blacklist of many college students. If you want ideas for campaigns maybe you should visit the websites of highly successful organizations and notice that they usually have proactive positive messages that will make people feel like opening their wallets instead of giving them nightmares.