Victories by campaign: Animals Used in Entertainment
2009 - United Airlines Cuts ''Texas Ranch House'' From In-Flight Entertainment Selections
After receiving complaints from United Airlines passengers that the airline was showing "Texas Ranch House" as an in-flight entertainment option, PETA wrote United to ask it to replace the series with a humane option. The selection showed Wild West re-enactors branding cows with hot irons and cutting off their tails without the use of any anesthetic. United Airlines representatives responded to PETA's letter and said that they have decided that the airline will no longer offer this series as an in-flight entertainment option.
2009 - Global Advertising Agency Enfatico Signs PETA's Great Ape Humane Pledge
After learning from PETA about the suffering endured by great apes who are used in advertising, global advertising agency Enfatico signed on to PETA's Great Ape Humane Pledge, agreeing never to use great apes in any future productions.
2009 - Ad Agency BBDO Worldwide to Leave Great Apes Out of Ads
PETA met with executives at BBDO Worldwide, the second largest ad agency network in the world, to alert them to the abuse that great apes endure when they are used for advertising. After learning about the cruelty, BBDO Worldwide agreed never to use great apes in any future ad campaigns.
2009 - Ad Agency EuroRSCG Pledges to Leave Great Apes Out of Ads
After PETA provided EuroRSCG with information about the abuse that is suffered by great apes who are forced into the entertainment industry, the agency immediately pledged never to use great apes in its advertising campaigns.
2009 - Ad Agency R&R Partners Pledges to Leave Great Apes Out of Ads
After meeting with PETA and learning about the cruelty inherent in the procurement, training, and disposal of great apes used for entertainment, advertising agency R&R Partners pledged never to use great apes in any future ad campaigns.
