You wear your heart on your sleeve, when your clothes say, “Compassion is the fashion!”
Forgo Fur
From foxes kept in feces-encrusted cages who meet their death via anal electrocution to raccoons who frantically struggle to escape bone-crushing traps, only to have their heads bashed in by trappers, every scrap of fur on coats and cuffs screams, “Cruelty!”
“The 1950s American dream of owning a mink coat is as dead as the 60 mink killed to make that coat.”
—Trish Donnally, San Francisco Chronicle fashion editor
Award-winning 
British pop sensation Des’ree hopes her angelic ad for PETA will convince people not to support the devilish fur industry.
On Larry King Live, PETA members Naomi and Wynonna Judd set the record straight—their animal prints are always faux!
PETA “elves” hit the mall on Fur-Free Friday. They handed out candy canes with a message that says, “Thank you for not wearing fur this holiday season,” honoring the masses of fur-free shoppers.
Sheep Count
Prince gave fans the lowdown on wool in the liner notes in his CD Rave Un2 the Joy Fantastic. The vegan singer contacted PETA for facts and figures to accompany a photo of him wearing faux wool. Prince wrote:
“If this jacket were real wool, it would have taken 7 lambs whose lives would have begun like this ... Within weeks of their birth, their ears would have been hole-punched, their tails chopped off, and the males would have been castrated while fully conscious. Xtremely high rates of mortality r considered normal: 20 2 40% of lambs die b4 the age of 8 weeks; 8 million mature sheep die every year from disease, xposure, or neglect. Many people believe shearing helps animals who would otherwise b 2 hot. But in order 2 avoid losing any wool, ranchers shear sheep b4 they would naturally shed their winter coats, resulting in millions of sheep deaths from xposure 2 the cold.”
Prince closes with a quote from Gandhi: “2 my mind, the life of a lamb is no less precious than that of a human being.”
To produce down, geese are repeatedly plucked—pluckers tear out their feathers, causing pain and distress. Eventually, geese are forced into a machine that plucks their longest feathers—then they’re slaughtered. Keep your heart and body warm in lightweight, cruelty-free synthetic fleece.
You Can Help:
Ditch itchy wool suits, socks, sweaters, and scarves for comfortable animal-free fabrics, including rayon, linen, PolarTec, acrylic, and cotton.
Pleather Yourself
The meat industry needs skin sales to remain profitable. Say, “No thanks!” to unanesthetized castration, branding, tail-docking, dehorning, and the rest of factory farming horrors. Skip smelly toxin-treated “hairless fur” (leather) for stylish shoes and accessories that are free of animal suffering—a cinch to find in department, shoe, and specialty stores. For specifics, contact PETA’s Literature Department (757-622-PETA, extension 418; in the U.K., call 020 8870 3966) for a free pocket guide to companies offering nonleather products, or check out www.CowsAreCool.com.
“I admit to having worn suede and leather pants myself for a while, but you just never feel clean, and it’s degenerate, anyway, to wear animal skins ... So I went back to bluejeans after that degenerate period.”
—Andy Warhol, 1975
“I don’t wear it.”