After ongoing talks with PETA and learning that in the mohair industry, gentle angora goats—who are easily terrified and struggle desperately to escape during shearing—suffer tremendously before being violently killed for their wool, Sundance Catalog agreed to ban mohair! It joins nearly 350 brands worldwide that have banned this fiber, including ASOS, Diane von Furstenberg, … Read more »
We’re excited to announce that My Makeup Brushes has made the compassionate decision to ban badger hair after hearing from PETA and nearly 131,000 people! Now, more than 80 brands worldwide have banned the cruelly obtained fiber, sparing countless badgers a terrifying, painful death. Despite the egregious cruelty in this industry and the shift away … Read more »
After hearing from PETA and more than 130,000 of our supporters, cosmetics brush retailer My Makeup Brushes confirmed that it has joined over 70 other brands worldwide in banning badger hair! Eyewitness video footage revealed that in the badger-hair industry, these social animals—some with gaping wounds and missing limbs—were kept inside cramped cages before workers … Read more »
After more than a decade of PETA-led protests, runway takeovers, in-person meetings, and pressure from supporters, Prada announced that it’s joining the fur-free movement to meet the demand for ethical fashion. The brand joins hundreds of designers and retailers—including Coach, Burberry, Gucci, Versace, and Giorgio Armani—that we’ve pushed to ban fur, most of which comes … Read more »
After hearing from PETA that sheep in the global wool industry are systemically beaten, kicked, thrown, cut, and mutilated and that they experience horrific deaths, Avocado Green Mattress made the business-savvy decision to introduce a vegan mattress, its first-ever one without wool! The company is now certified to use the “PETA-Approved Vegan” logo for this … Read more »
After hearing from PETA that birds used for down are subjected to intensive confinement on filthy factory farms before their throats are slit and they’re dumped into scalding-hot defeathering tanks—often while still conscious—retailer Ecoalf made the compassionate and smart decision to stop using down by 2020. The company is also using the “PETA-Approved Vegan” logo … Read more »
Just a few months after PETA released an investigation into the production of badger hair, more than 70 brands worldwide—including Sherwin-Williams—confirmed that they’ll no longer source badger hair! Eyewitness video footage revealed that these social animals—some suffering with gaping wounds and missing limbs—were kept inside cramped cages before workers bludgeoned them and slit their throats. … Read more »
After learning from PETA about the systemic abuse in the global wool industry—in which sheep are beaten, kicked, thrown, cut, and mutilated and often die horrifically—clothing company Alternative Apparel stopped selling wool. PETA entities worldwide have now revealed extreme violence and cruelty to sheep at 99 operations on four continents around the world. Tell Forever … Read more »
After meeting with PETA, shoe retailer BEARPAW agreed to ban fur! This compassionate decision will prevent countless gentle animals from being born onto cruel fur farms, only to spend their entire miserable lives inside cramped, filthy cages before being gassed, poisoned, bludgeoned, or electrocuted. We’re delighted that BEARPAW is joining the hundreds of designers and … Read more »
After learning from PETA that goats in the mohair industry are dragged by the horns, legs, and tails and their skin is cut off during shearing, Fast Retailing—which owns Theory, Helmut Lang, and J Brand, among others—and Lacoste banned mohair! More than 340 brands have turned their backs on the cruel mohair industry, in which … Read more »
In a monumental victory for animals, Chanel announced that it had banned fur and exotic skins—including crocodile, lizard, and snake skin! This move follows decades of pressure from PETA and means that countless animals will be spared a miserable life and a painful, violent death. Chanel joins Armani, Burberry, Coach, Donatella Versace, Gucci, John Galliano, … Read more »
After hearing from PETA, global retailers Qurate Retail Group – which owns QVC, HSN, zulily, among others – and Williams-Sonoma– which also owns Pottery Barn and West Elm – made the business-savvy decision to ban mohair! They join more than 340 brands worldwide that have ditched the cruelly-obtained fiber once they learned that shearers-who are … Read more »
After more than 11 years of PETA-led protests, shareholder resolutions, in-person meetings, and pressure from supporters, luxury brand Coach announced that it’s joining the fur-free movement, admitting that “it’s the right thing to do.” The brand joins hundreds of other retailers—including Burberry, Versace, Michael Kors, BCBG, and Gucci—in turning its back on an industry that … Read more »
Bevel, LovelySkin, The Good Liver, Phoenix Shaving, Royal Brush Manufacturing, and Silver Brush Limited are the latest compassionate companies to confirm that they’ve banned badger hair! Badgers suffer from untreated wounds and go insane in isolation inside tiny cages on badger-hair farms. PETA’s exposé revealed that a slaughterhouse worker bludgeoned a screaming badger on the … Read more »
After PETA shared with companies a horrifying video exposé of China’s badger-brush industry, retailers Caswell-Massey, The Vermont Country Store, and Floris London all made the compassionate decision to ban badger hair! PETA Asia’s eyewitness investigation revealed that badgers whose hair is used for shaving, makeup, and paint brushes are often captured using snares and other … Read more »
