About PETA > Work at PETA > PETA Blogger
PETA Blogger
Position Objective:
Create a window into PETA Europe’s daily goings-on and campaigns by writing and posting creative and interesting content on PETA’s blog.
Term of Employment:
Full-time
Reports to:
Director of PETA Europe Ltd
Primary Responsibilities and Duties:
- Sift through PETA’s doings and other interesting animal and celebrity news on a daily basis with an eye for what angles could be taken on stories to make the most compelling content for consideration for PETA’s blog
- Write witty and engaging blogs on topics ranging from PETA’s naked demonstrations to regulatory testing on animals; from foie gras to the Queen’s support of the cruel fur industry
- Create and maintain relationships with other bloggers and pitch them relevant content from PETA
- Respond to questions and comments from readers of the blog
- Track and analyze Web traffic, coverage from other blogs, and user interactivity, with the goal of making changes in strategy in order to maximize success
- Write News Releases, Letters to the Editor, and other projects as assigned
- Coordinate online marketing projects as assigned
- Perform other duties assigned by the supervisor
Qualifications:
-
Previous exceptional writing experience, which may include writing for blogs, newspapers, magazines, or other publications
- Previous Web writing experience and knowledge of Search Engine Optimization
- Thorough knowledge of the blogosphere
- College degree in a related field or several years of equivalent experience
- Ability to work on own initiative and under pressure
- Proven ability to meet deadlines
- Ability to deal with a variety of people in a professional manner
- Ability to make sound judgments and work independently
- Strong organizational skills and attention to detail
- Thorough knowledge of animal rights issues and campaigns
- Supportive position vis-à-vis PETA’s philosophy and ability to professionally advocate PETA’s positions on issues
- Adherence to a vegetarian lifestyle
- Ability to professionally advocate PETA’s positions on issues
- Commitment to the objectives of the organization
Please take a look at http://blog.peta.org.uk to get a feel for PETA’s blog. Along with your résumé and cover letter please submit three sample blog entries on the topics of your choice.
If interested in PETA Europe positions, please send your blog samples, cover letter, and CV to:
PETA Europe Ltd
PO Box 36668
London
SE1 1WA
England
Tel: 020 7357 9229
Fax: 020 7357 0901
E-mail: info@peta.org.uk
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